Once upon a time, a great player was born in the heart of Indian cricket. Virat Kohli, a name that fans across the country whispered with reverence and roared with excitement. His batting ability is as great as his on-field intensity, making him the undisputed king of the game. But his reign extended far beyond the confines of the pitch.
Cricket hero Virat Kohli had become marketing marvel Virat Kohli. From transforming homes to promoting active lifestyles, his influence extended to sports, making him a familiar face in every household. Let’s explore the world of brands that Virat Kohli has touched, each brand a testament to his versatile reach and impact beyond the cricket field.
Breathe new life into your walls with Asian Paints
While Virat Kohli dominates the brand endorsement scenario in India, there are strong chances that you have come across another household name – Asian Paints while decorating your home. This leading paint company offers a variety of products including EngineeredPlus Amazing Wall Paint. As the name suggests, Amaze promises a transformative experience for your walls.
It is an emulsion paint, meaning it is water-based and easy to clean, perfect for modern living spaces. Available in a range of colours, Amaze allows you to create a luxurious and long-lasting finish for your walls, the only limit is your imagination when designing your dream home.
Amaze extends partnership with Virat Kohli for 3 years
In a move to strengthen its brand association, India’s leading inverter and inverter battery company Amaze has extended its endorsement deal with star cricketer Virat Kohli for another 3 years. Known for his consistent performances on the field, Kohli aligns perfectly with Amaze’s commitment to provide reliable and high-performance power backup solutions for Indian homes. This continued partnership will see Kohli featured in all print and electronic media advertisements of Amaze, further strengthening the brand’s position in the Indian market.
Reshape your sleep with Duroflex
Imagine waking up every morning feeling refreshed and energetic. This is the promise of Duroflex, the leading brand of sleep solutions. Their range of mattresses, pillows and other sleep accessories are designed to promote better posture, pressure relief and overall sleep quality. With Duroflex endorsed by Virat Kohli, you can be assured you’re getting the support you need for a good night’s sleep and a productive day.
Tech Savvy: Stay connected and entertained
It’s easier than ever to stay connected and entertained with the tech brands that Virat Kohli endorses. Noise headphones, perfect for an active lifestyle, and MuveAcoustics speakers, delivering exceptional sound quality, ensure you’re always connected to your world.
Fashion and style icon: The king of cricket redefined fashion
Virat Kohli is not just a master of batting, he is also a trendsetter in the world of fashion. Their collaboration with Myntra, the leading e-commerce platform, allows them to connect with a huge audience interested in the latest styles. But Kohli does not stop here. He is also the co-creator of his own clothing line, Rogan. Rogan offers a unique and trendy collection, allowing fans to emulate Kohli’s sharp off-field look.
The Sports Star: Peak Performance with PUMA
Virat Kohli’s athletic ability and dedication towards fitness is great. It’s no surprise that he is the brand ambassador of PUMA, a globally recognized name in sports apparel and equipment. Kohli’s association with PUMA aligns his image perfectly with the brand’s focus on high-performance sportswear. Be it cutting-edge activewear or innovative training gear, Kohli embodies the spirit of pushing boundaries and achieving peak performance both on and off the field.
Financial Security: Planning for the Future with Trusted Partners
Financial security is an important aspect of life and Virat Kohli understands this. They have partnered with two leading names in the financial services industry – HSBC and Digit Insurance. HSBC, a global banking and financial services giant, offers a wide range of products to help individuals and businesses achieve their financial goals. On the other hand, Digit Insurance is a leading Indian insurance company that offers innovative and reliable insurance solutions. By endorsing both these brands, Kohli emphasizes the importance of planning for the future and having trusted partners with you.
Health and Wellness Champion: Maintaining a Balanced Lifestyle
Proper fuel is required to maintain an active life. Virat Kohli endorses Boost Energy Drink and Too Yumm healthy snacks for extra energy to promote a balanced and nutritious lifestyle. They have also partnered with Himalaya for herbal products and Wellman for men’s health, demonstrating a holistic approach to wellness.
Luxury on the go: Audi and American Tourister
For those who appreciate luxury on the go, Virat Kohli drives an Audi, the epitome of German engineering excellence. And if you’re planning a vacation, you can check it out with American Tourister luggage, a trusted brand for travelers around the world.
Sharp vision and educational goals
Recently, Virat Kohli expanded his brand portfolio to include Essilor Eyewear, a leading name in vision care. He also supports online education with Great Learning, making quality education accessible to a wider audience.
From writing instruments with Luxor and mobile gaming with MPL, almost no corner of the consumer market is untouched by the magic of the Kohli brand. Virat Kohli’s influence extends beyond cricket, making him a true marketing icon in India.
Virat Kohli, the name that once resonated with the thud of a cricket bat, now resonates in supermarket aisles and on laptop screens. His journey, like a fairy tale that started on the field, has transformed him into a marketing giant.
From the comfort of your living room decorated with Asian paints, to the energy drink you take before your morning walk, Kohli’s influence is hidden around every corner. Like a well-executed cover drive, Virat Kohli has launched himself beyond the boundaries of the game, and into the hearts and minds of every Indian consumer. His story, a testament to the power of branding magic, leaves us wondering – what will this king conquer next?
